The Importance of Measuring Partner Influence in Channel Deals
In most channel deals, there are usually multiple partners involved. For example, in one channel deal, there might be a referring partner, a service partner, an implementation partner, an ongoing support partner—you get the gist. Let’s say you have a deal that involves three partners. Are you able to determine that partner A drove 65… Continue reading The Importance of Measuring Partner Influence in Channel Deals
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